If Bicycle Helmets Looked Cooler, Kids Would Wear them MorePosted by: RL Policar | Posted on: November 13, 2007
Everyday I see kids riding their bikes to and from school without helmets. The other day when I was picking up my kids from school via bike, one kid comes up to me on his bike and makes a comment on how cool my Xtracycle is. I say thanks and I asked him where his helmet was. He then proudly taps his back pack and says…”its right in here!”
I tell him that if he were to fall, his back pack would be just fine, but his head wouldn’t…he looks at me puzzled, so I finally just said, “wear your helmet.” He tells me that his helmet looks stupid and that’s why he doesn’t wear it.
Well when he brought out his helmet to put on his head, I had to agree. It was this dumb looking thing and it didn’t even fit him. Plus he was missing a buckle on his straps to secure it. Being the dad that I am, I gave him a quick lecture about helmets and blah blah blah.
I tried to encourage the guy to talk to his parents about getting him a new one…the kind that not only fits, but looks good. The more I talk to kids, the more I’m learning they don’t want to look like a mushroom or look stupid in front of their peers because of their unstylish helmets.
Adults have so many choices of styles and colors for helmets, some costing as much as $150…but what about kids, their choices are limited and always lack in style. Oh and they are either too big or too small…but that’s another story. So if a helmet manufacturer is reading this, I say make some cooler looking helmets for kids…you might sell more too!