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First of all, I’m no environmentalist by any means, I believe that helping the environment is a ‘side effect’ of bike commuting. But lately I’ve been posing this question to myself and others: “What do you think about the environment and does it concern you?” The answer I get is: “Well, I recycle” but there’s not much of a concern.

We also get bombarded with “Green” products from all kinds of companies, in fact, there is a term for it: ‘green washing’. We can also assume that we may not see the full blown effects of global warming in our life times, so there’s no sense of urgency.

So I guess the questions are, should we be concerned? should we do more to help the environment?